POD auto scaling taking much time to come up

Hi, Thanks in advance.

I have enabled HPA, Whenever workload increases new POD gets created. We found that it is taking around 10 minutes to come up. How can we reduce new POD creation time during auto-scale up, i.e. I just wanted to have a POD come up within 30 Seconds. Please help me to resolve this issue. It causes huge failure in incoming requests.

Cluster information:

Kubernetes version: 1.20.7
Cloud being used: Azure
Installation method:
Host OS: Ubundu
CNI and version:
CRI and version:

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